Elevate Sports Ventures is a fast-growing sports consulting company that helps teams, venues, brands, and universities build stronger fan connections and grow revenue.

This blog breaks down what Elevate Sports Ventures does, why it was created, and how it has grown since its start.

We will also cover the company’s mission, key services, leadership, and ownership, including its early ties to major sports groups.

Readers will also learn about its headquarters story, including the move to a new office in Charlotte and why that change matters.

By the end, everything will feel clear, from what the company offers to why it stands out in the sports business world.

What Is Elevate Sports Ventures?

Elevate Sports Ventures is a sports and entertainment consulting company that helps organizations grow their business and connect better with fans.

It works behind the scenes, using data, strategy, and planning to improve revenue, ticket sales, and partnerships for sports teams and venues.

The company is often linked with the Elevate global agency network, but they are not the same.

Elevate Sports Ventures focuses on consulting and business strategy, while the broader Elevate network also covers marketing, creative, and talent services for brands worldwide.

Types of Clients Served by Elevate Sports Ventures:

• Professional Sports Teams: Helps teams improve ticket sales, fan experience, and long-term revenue through smart business strategies.
• Universities and College Athletics: Supports athletic programs with fundraising, sponsorship planning, and fan engagement solutions.
• Sports Brands and Entertainment Organizations: Works with brands and venues to grow partnerships and strengthen audience connections.

Overall, Elevate Sports Ventures plays a key role in helping sports organizations operate smarter, grow faster, and build stronger relationships with fans and partners.

Elevate Sports Ventures Mission and Core Focus

Elevate Sports Ventures works to help sports organizations grow in clever, steady ways. Its mission is simple: help teams, venues, and brands make more revenue, build stronger fan loyalty, and run their business better.

Instead of quick fixes, it focuses on long-term results that last across seasons.

A big part of its work is using data and a clear strategy to guide decisions. That can mean improving ticket sales, creating better fan experiences, and building stronger sponsorship deals.

Elevate also helps clients form valuable partnerships, plan better marketing moves, and understand what fans truly want, so every business choice feels more focused and effective.

Who Owns Elevate Sports Ventures and Who Leads It?

Elevate Sports Ventures started in 2018 as a joint venture backed by major sports and live-event groups.

This strong ownership helped the company earn trust fast and get real-world knowledge from teams, venues, and ticketing leaders.

That mix also supports growth, bigger partnerships, and long-term business planning.

Ownership and Key Investors

Partner / Investor	What they bring
San Francisco 49ers (NFL)	Founding partner with a team and stadium business experience.
Harris Blitzer Sports & Entertainment (HBSE)	Founding partner connected to NBA and NHL ownership and operations.
Live Nation / Ticketmaster	Investor partner with major strength in ticketing and live events.
Oak View Group (OVG)	Investor partner known for venue development and arena consulting.

Elevate Sports Ventures Leadership and CEO

Elevate Sports Ventures is led by Al Guido, who serves as Chairman and CEO and is also President of the San Francisco 49ers.

His leadership adds credibility because it comes from running high-level sports business operations, not just advising from the outside.

Senior leaders also help shape client work. For example, Cameron Wagner is listed as Chief Client Officer, leading key client and brand-focused efforts, which support growth across consulting and partnerships.

Why This Ownership and Leadership Structure Matters

This setup matters because Elevate is backed and guided by groups that live in the sports business every day, including teams, ticketing, and venues.

That means the advice is practical, data-supported, and tied to real revenue drivers like ticket sales, sponsorships, premium seating, and long-term partnerships.

Key Business Services Offered by Elevate Sports Ventures

Elevate Sports Ventures helps sports teams, venues, and brands grow their business using clear plans, strong data, and practical support.

A big part of its work is helping clients increase revenue and improve the fan experience through smarter ticketing, better partnerships, and stronger business decisions.

1. Revenue strategy and consulting

This is about finding new ways to earn more money. Elevate reviews what is working, what is not, and then builds a step-by-step plan to improve results over time.

This can include pricing, premium seating ideas, and new revenue streams connected to the venue or events.

2. Ticket sales optimization

Ticketing is one of Elevate’s strongest areas. It helps organizations sell more tickets by improving pricing, offers, sales plans, and fan targeting.

Elevate also supports ticket operations and strategy at scale, including major annual ticket sales work.

3. Sponsorship and partnership strategy

Elevate helps teams and venues build better deals with sponsors and partners. This includes valuing sponsorship assets, creating stronger packages, and shaping long-term partnerships that make sense for both the brand and the sports organization.

4. Fan data and analytics

Elevate uses data to understand fan behavior, what fans buy, what they respond to, and what keeps them coming back.

It also uses tools like its EPIC platform to turn fan data into useful insights for ticketing, engagement, and business planning.

5. Marketing and brand consulting

This work supports how a team or venue communicates with fans. Elevate helps shape messaging, improve campaigns, and create a better fan perspective, from first-time buyers to loyal season-ticket holders, so marketing supports real business goals.

Together, these services help sports organizations sell smarter, build stronger fan loyalty, and earn more from tickets, sponsorships, and premium experiences, without relying on guesswork.

Elevate Sports Ventures Headquarters and Charlotte Expansion

Elevate Sports Ventures is headquartered in Charlotte, North Carolina. The company relocated its headquarters within the city, moving from SouthPark to The Station at LoSo (Station 4).

The new office is 10,389 square feet, and the move happened in May 2025, based on the details shared in the March 2025 report.

Growth was shared as the main driver for the change. Leadership pointed to Charlotte as an important hub for the company and said the new space better supports the team as it expands.

The Station at LoSo also stood out for its on-site amenities and walkability to nearby entertainment, which can support team culture and day-to-day energy.

Why Charlotte Is a Strategic Hub for Elevate Sports Ventures

Charlotte offers a potent mix of sports, business, and lifestyle advantages that support Elevate Sports Ventures’ long-term growth.

The city has become a key center for sports operations, talent, and partnerships, making it a smart base for serving teams, venues, and brands across the country.

• Growing Sports and Business Ecosystem: Charlotte supports professional teams, major events, and business growth, creating strong opportunities for sports consulting and partnerships.

• Talent Attraction and Retention: The city draws skilled professionals while offering a lifestyle that helps companies attract and keep top sports business talent.

• Proximity to Sports Organizations and Clients: Charlotte’s location allows easy access to major teams, venues, and university athletic programs.

• Alignment with Long-Term Expansion Goals: Being based in Charlotte supports Elevate’s plan to grow its team, client base, and national presence.

Wrapping Up

Elevate Sports Ventures stands out because it blends real sports-world experience with thoughtful planning and strong data.

Backed by major sports and live-event leaders, the company helps teams, venues, and brands make better business decisions that can grow revenue and build stronger fan loyalty.

Its work connects key areas like ticketing, sponsorships, partnerships, and fan insights, so results feel practical, not theoretical.

With Charlotte as a central hub, Elevate also shows clear signs of long-term growth and bigger reach in the sports industry.

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